Witt & Bliss

Print Collateral

2014

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Witt + Bliss is an urban lifestyle boutique with highly curated local and globally sourced home goods. I led a photography-centric team in develop a look book to introduce the boutique to local press and drive holiday sales.
 

Deliverables

Look Book

Team

Paula Bjerketvedt – Photo Stylist
Dave Punete – Photographer
Cory Kevin – Photographer

Photo Art Direction

I partnered with my wife and stylist, Paula Bjerketvedt on product photography. Different photographers were utilized for location and studio photography.
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Page structure & grid

The grid was created to bring consistency and structure to pages. To help retain interest throughout the book, subtle changes were made to image composition and orientation.
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