Starting in 2020, Ecolab's hand care and hand hygiene business begain to see steady growth. During the pandemic's second year, Ecolab engaged Hybrid Studio and writer Troy Longie to provide Ecolab's sales team with a new talk track.
Ecolab marketing messages have traditionally leaned on expertise in the scientific side of cleaning. We developed "Spread the Health" as the unifying idea behind the hand care campaign. A lockup and accompanying graphics pushed the concept towards a softer, more consumer-centric position.
Client
Ecolab
My Role
Designer
Minneapolis agency, Schermer hired me to help develop sales tools for Logitech's education product vertical. In preperation for their back-to-school sales push we developed a playbook to help build awareness and create message consistency targeting higher education and K-12.
Agency
Schermer
My Role
Designer
Based in San Francisco, Geltor is one of the leading developers of biodesigned proteins. 2021 marked a return to in-person tradeshow for Geltor's primary market. I worked with Geltor's sales team to design materials featuring three bio-designed proteins for their 2021 trade show line-up.
In addition to design, I also photographed packaging for their bio-design collegen and elastin products.
Client
Geltor
My Role
Designer
Product Photographer
Minneapolis-based start-up Vitals Aware Services creates technology for safer first-responder interactions. Vitals needed a condensed one-pager to support their efforts for additional funding.
Client
Vitals Aware Services
My Role
Designer